Mc Geown Estate Agents
For Placement in Second year of University, the students were required to find a placement with a client for them to work with for two weeks, to understand the way business works and how to work in a working environment. A colleague of mine and myself both took a placement in an Estate agency, Mc Geown, which is situated in Belfast. Of course as we were studying in a course related to media, we had to provide a way for Mc Geown to get more popularity through the use of the web.
It was decided by our placement officer that we should create two viral videos to go over the web, targeting mainly young students who are thinking of purchasing a house for an academic year in University. As they were to be targeted at this age group, we had to think of a way on what would draw them towards this estate agency. We brainstormed and looked over some ideas that the company provided and we decided that something artistic and humourous would work and so we produced two videos: